A report entitled: Market Analysis: Determining the Extent and Potential of a Water-Smart Agriculture Market in South Africa (WRC Project No. C2019.2020-0003) submitted by GreenCape’s Agriculture Sector Desk was published by the Water Research Commission.
This market research was developed to explore WSA innovations that demonstrate a prospective South African market and identify opportunities for industrial and socio-economic development. The research further assessed and determined the size and potential market for WSA innovations. The findings of the market analysis are based on insights from stakeholder interviews, a survey sent out to technology providers and an extensive literature review of WSA innovations.
The identified WSA innovations are driven by a range of economic, environmental, social and regulatory factors. A few of these highlighted in the report are:
- Rising input costs;
- Scarce natural resources;
- Population growth;
- Climate change; and
- Water metering.
The full report explains in detail the following :
- South African agriculture sector overview;
- Agricultural commodity trends;
- Water-Smart Agriculture innovations;
- Market opportunities and demand analysis;
- Pathways for scaling WSA innovations; and
- Recommendations.
Please access the full report by click here.
